Yeats House brochure
Having completed the Season branding for One Housing Group, the first application of the new brand was to marketing material for their initial retirement site.
Large format site signage was created to generate local interest, which could be followed up with a site specific sales brochure. Copy was crafted for the 12pp brochure and laid out with local and lifestyle imagery. Floorplans and site plans were redrawn to make it easy to see the flats on offer as well as potential furniture layouts, with a minimum type size of 12pt used throughout to ensure legibility for the older target audience.